I was invited just last Monday September 28,2015 at Buddha Bar Makati around lunch time along with a couple of Media personnel to bear witness to the revelation of the First Pinay Proactiv Endorser.
Having heard of it from much celebrated and highly acclaimed Hollywood celebrities Proactiv, the skin care product choice among Hollywood’s elite finally found the perfect Filipina who embodies the brand.
Young, charming and most importantly, a loyal user of Proactiv, actress and comedienne Alex Gonzaga is the first Proactiv Filipino endorser.
“The Proactiv 3-Step System has been an important part of my daily skin care routine for years! It is effective and easy to use. I am so thrilled to be the first Filipina face of Proactiv and tell everyone all about my experience using it,” the 27-year old TV host shares. “Its mild formulation gently exfoliates my skin, removes excess oil and delivers powerful acne-fighting medicine.”
She even shared that despite her hectic schedules due to her taping and shoots which entails that she has to be up and about until the wee hours of the morning donning on that heavy makeup she has no qualms about it since she’s really that confident that Proactiv would take care of her skin care woes and would leave her skin feeling fresh, supple and smooth. 🙂
Alex also actively shared to her her beauty regimen Proactiv’s simple and easy 3-Step System. “As my beauty regimen before going to sleep, I apply Proactiv’s Step 1 which is the Renewing Cleanser. You can feel it gently removing impurities in your skin with its exfoliating beads,” Alex explains.
The Renewing Cleanser is an oil-free, soap-free medicated exfoliating cleanser that kills acne-causing bacteria with U.S. prescription-grade benzoyl peroxide. The ultra-fine micro-crystal benzoyl peroxide penetrates pores fast while being gentle on the skin.
“I follow it up with Step 2 which is the Revitalizing Toner,” Alex continues. Proactiv’s Revitalizing Toner is refreshing alcohol-free toner that refines and purifies pores. Its Glycolic acid exfoliates dead skin cells to help keep pores unplugged while its botanical-rich formula soothes and hydrates acne-prone skin.
“Step 3 is the Repairing Treatment. I just squeeze a pea-sized amount on my palm and spread it on my face,” she adds.
The Repairing Treatment is a feather-light, invisible medicated treatment that kills acne-causing bacteria preventing zits and acne.
Each Proactiv kit comes with a free Refining Mask. This Refining Mask makes a great leave-on spot treatment at night for better complexion in the morning.

Proactiv is available in 30-day kit (P 2,495.00) and 60-day kit (P 3,995.00) and is exclusively distributed at all Watsons nationwide.