PH Digicon 2020 tackles the IMPACT of digital on the new future of work

Conventions and Events gathering the top decision makers of various SME’s around the country has also pivoted to take on a different platform due to the current situation that we are faced with. Due to the restrictions placed by the Government on “Social Distancing” as the new normal, public gatherings and massive events are advised to be minimized or restricted to avoid the spread of the Covid-19 virus and infecting others as well. Hence, Companies had to adjust and move their events onto the Digital Sphere while ensuring that the full-blown experience would still be the same for its valued partners and attendees.

That said, PLDT Enterprise has recently concluded its annual Philippine Digital Convention (PH Digicon), garnering delegates across various industries. PH Digicon has been regarded as the country’s premier and most anticipated thought leadership gathering of C-level executives, business owners, and key decision makers from companies of all sizes to discuss the latest and emerging technologies. On its sixth year, convention carried the theme “IMPACT” which is particularly relevant during this time as the convention presented innovative technological solutions to address the challenges enterprises face today in the New Future of Work.

In the convention’s latest iteration, PLDT Enterprise made history as it brought together local and global digital thought leaders and industry pioneers in a fully virtual setting to engage with delegates as they share insights on the latest technologies that can help drive technological enablement among enterprises throughout the region.

Jovy Hernandez, ePLDT’s President & CEO and SVP for PLDT and Smart Enterprise Business Groups, officially opened the three-day convention as he gave the delegates an executive summary on what this year’s theme is all about. “IMPACT is both a recognition and a call to action. We are living in one of the most pivotal points of human history and every choice we make today will impact the world for generations to come,” said Hernandez.

PLDT’s Chairman and CEO, Manuel V. Pangilinan underscored the language of IMPACT as it resonates with contemporary circumstances in his keynote presentation. “This year’s Digicon aims to supply a wider access to global best practices and prepare ourselves for a tougher and difficult future,” Pangilinan said, “but our message is one of hope, that these times call for people of purpose and commitment. We adapt or exit, pivot or perish, and make a positive impact on the lives of people”

Concluding the first day plenary session was a fireside chat between Cathy Yang and PH Digicon 2020 celebrity headline speaker Academy Award-winning actress and founder & CEO of goop Gwyneth Paltrow. Paltrow shared her personal experiences as a business leader and at the same time as a mother and actress, and gave interesting insights on how her company strives to make an IMPACT to its patrons even amid the pandemic. “Now is a very strange moment to be alive,” said Paltrow. “As a person, I always try to find the blessing in everything. From a business perspective, we went back to our content root in goop and focused on being of service.”

Day Two of PH Digicon 2020 opened with a triad presentation, by PLDT Enterprise’s VP and Head of ICT Business Nico Alcoseba, FVP and Head of Enterprise Core Business Solutions Jojo Gendrano, and VP and Head of Enterprise Digital Solutions John Gonzales, on the degrees of IMPACT in transitioning to e-work thru the emergence of e-industries such as eLearning, eCommerce, eBanking, eGovernment, eHealth, eManufacturing & eLogistics, eTravel & Tourism, and eBPO – topics that were discussed in the breakout sessions for days two and three.

This was followed by Nokia President and CEO Pekka Lundmark’s “The Rock N’ Roll IMPACT of Industry 4.0,” who said that Nokia always has IMPACT as top of mind. He says that the world has seen significant megatrends, wherein connectivity needs to be dynamic and networks have to be elastic. “One size fits all connectivity is no longer good enough. The most promising applications such as virtual reality, Industrial IoT and so on require more elastic networks in order to give individual users what they want, when they want it.”

David Schmaier, Salesforce Industries CEO, discussed “Digital Transformation: a Point of Impact Across Industries,” saying that all industries have now gone online. Home delivery, telehealth, online loan applications have become the norm, and Salesforce recognizes that each industry is different hence the need for digital transformation using Industry Cloud. He highlighted Salesforce’s Industry 360 that delivers tailored, purpose-built cloud solutions according to the different requirements and needs of industries such as media, telecommunications, health, financial services, education, among others.

The three-day event was made possible by PLDT Enterprise’s Keystone sponsors: Cisco, Nokia and Salesforce. Diamond Sponsors were Multisys, Palo Alto Networks and Samsung; Platinum Sponsors were Aruba, Dell Technologies, FiberHome, Fortinet Inc and Microfocus. Checkpoint Philippines, Enghouse Interactive and Fujitsu Philippines were Gold Sponsors, and Commscope, Hewlett Packard Enterprise, Microsoft, NetFoundry and Soprano Design were PH Digicon 2020 Silver Sponsors.

All sponsors were present at the Virtual Exhibit Hall, where delegates had the chance to digitally visit each booth, chat with company representatives for business networking, watch technology use-case videos, and browse or download brochures. Other networking opportunities in the virtual platform also allowed delegates to engage with speakers, sponsors, and fellow delegates.

Over 4,600 international delegates from the Asia Pacific region attended this year’s PH Digicon, 1,200 of which were composed of C-level executives and decision makers. It was also graced by over 2,500 participating companies and headlined by more than 100 thought leaders and industry experts across the region. During its three-day run, it aired virtual plenary and breakout sessions that ran for 27 hours in total.

PH Digicon 2020 was organized by the PLDT Enterprise, the B2B arm of the largest and only integrated telecommunications company in the Philippines, PLDT.

For more information on Philippine Digital Convention 2020, visit pldtenterprise.com/phdigicon2020. #

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